01
Background & macro
The anxious generation grew up
Every national statistic in the summary and presentation — what it measures, and where it comes from.
Read →02
Primary research
Zero of twenty
How the research was run, who took part, and the quotes behind each insight.
Read →03
The landscape
What already exists
The apps named in the presentation — what each one is, how it works, and how big it is.
Read →